Perch Energy helps households and businesses enroll in community solar programs. I designed the full customer and client platforms to increase enrollment, improve clarity, and support long term retention. A flexible modular design approach allowed the org to scale efficiently across 21 new markets and grow the business 261% over the last two years.
We lovingly called the concept "Seeing is Believing" and it ran like wildfire across the organization. Results? 22% take-rate for recommendations with user-generated content versus the control at 1.6%
Building a design ecosystem that is shared across App, Mobile Web and Desktop. Evangelized and lead the design team in writing and developing guidelines for a responsive design system.
Bring it to Life. Exploring Search, Global Navigation and the flexibility to change a product without losing designed content.
Noteworthy agency and freelance work. Is it good work? Absolutely. Is it featured? Nah.